Developed skills in identifying target markets, analyzing competitor companies, and synthesizing information in developing apparel product lines

Cultivated skills in analyzing current trends in fashion and retailing by utilizing various media including the Internet, trade publications and magazines, and apply them in developing and creating apparel product lines

Analyzed visual and symbolic core concepts presented in media and interpret their relations to the target market and brand positioning

Created for Fall/Winter 2025

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Co-created and researched with Maura Gillan, Megan Reyes, and Rachel Perry